Category Archives: Blog

Are Probiotic-added functional foods boosting SA’s Digestive Health industry?

Globally, health consciousness amongst consumers continues to influence their lifestyle choices. As a result, many consumers are opting for healthier alternatives or the inclusion of dietary supplements into their diets, such as Probiotics, to ensure their gut remains healthy and to manage and prevent digestive and general health issues. Moreover, consumers are particularly moving towards

Read More

How is technology revolutionising SA’s Short-Term Insurance Industry?

The rise of technology and digitalisation is fast becoming a significant driving force in several industries globally, including the Short-Term Insurance industry. The industry and consumers are increasingly shifting from the traditional models of insurance, and gravitating towards more customer-centric, digital solutions that are being revolutionised through the fourth industrial revolution (4IR). Insight Survey’s latest

Read More

Is SA’s burgeoning ‘allergy epidemic’ boosting the Allergy Care market?

Spring is upon us, and while it brings warmer weather, it is also accompanied by numerous seasonal allergy triggers. Globally and locally, consumers are experiencing a significant rise in allergic conditions, with experts in South Africa stating that the country is experiencing a burgeoning ‘allergy epidemic’. Insight Survey’s latest SA Allergy Care Industry Landscape Report 2019 discusses the

Read More

Are convenient breakfast options boosting SA’s Breakfast Cereals Industry?

In modern-day society, consumers are facing increasingly busy lifestyles across the globe. As a result, the demand for convenient solutions which simplify their lives has increased significantly in recent years. This increase in demand for convenience has had a significant impact on several industries. It has specifically influenced the Breakfast Cereals industry, which has witnessed

Read More

Is SA’s RTD/Iced Tea Industry Cooling Down?

Globally, ready-to-drink (RTD) tea continues to gain popularity as consumers’ perception of these products as a healthy alternative grows. However, in the South African market it appears as if RTD tea has become fewer consumers’ ‘cup of tea’ as the market has witnessed a decline in volume terms in the past year. Notwithstanding, it is

Read More

Are natural and healthy choices keeping away the flu?

‘You are what you eat’ and ‘staying in shape’ are two factors that are becoming more relevant than ever before. There is a strong trend towards adopting healthier, more natural lifestyles. And although this trend may be beneficial to most, it could represent a challenge to the traditional OTC medication industry in the future. Insight

Read More