Author Archives: Yashvir Maharaj

Is SA’s burgeoning ‘allergy epidemic’ boosting the Allergy Care market?

Spring is upon us, and while it brings warmer weather, it is also accompanied by numerous seasonal allergy triggers. Globally and locally, consumers are experiencing a significant rise in allergic conditions, with experts in South Africa stating that the country is experiencing a burgeoning ‘allergy epidemic’. Insight Survey’s latest SA Allergy Care Industry Landscape Report 2019 discusses the

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Are convenient breakfast options boosting SA’s Breakfast Cereals Industry?

In modern-day society, consumers are facing increasingly busy lifestyles across the globe. As a result, the demand for convenient solutions which simplify their lives has increased significantly in recent years. This increase in demand for convenience has had a significant impact on several industries. It has specifically influenced the Breakfast Cereals industry, which has witnessed

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Are Healthy Lifestyles Making SA’s Functional Foods Market Thrive?

Globally, consumers are increasingly becoming more health conscious and progressively taking the sentiment of ‘you are what you eat’ to heart. This trend has had a significant impact on various industries. It has specifically influenced the Functional Foods industry, which has witnessed significant growth over the last few years in both the global and South

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Is SA’s RTD/Iced Tea Industry Cooling Down?

Globally, ready-to-drink (RTD) tea continues to gain popularity as consumers’ perception of these products as a healthy alternative grows. However, in the South African market it appears as if RTD tea has become fewer consumers’ ‘cup of tea’ as the market has witnessed a decline in volume terms in the past year. Notwithstanding, it is

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Are natural and healthy choices keeping away the flu?

‘You are what you eat’ and ‘staying in shape’ are two factors that are becoming more relevant than ever before. There is a strong trend towards adopting healthier, more natural lifestyles. And although this trend may be beneficial to most, it could represent a challenge to the traditional OTC medication industry in the future. Insight

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Are functional and flavour trends boosting SA’s Bottled Water Industry?

Globally, there has been a growing trend amongst consumers towards better health and wellbeing. As a result, the global health trend has swept across all industries, including bottled water, with consumers seeking healthier beverage options such as bottled water rather than sugary beverage alternatives. Insight Survey’s latest South African Bottled Water Landscape Report 2019 carefully unfolds the global

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